Printed photo books are a great solution for those photographers who want to be able to offer a little more - who want to be able to further explore their art. Still, there are some photographers who just aren't sure of the best ways in which to use printed photo books in their business, so here are some suggestions.

1. Use printed photo books in place of a traditional portfolio. Market your work in a less traditional way; use words along with pictures and draw those who are viewing your portfolio in.
2. Use printed photo books rather than albums for your clients. If you don't want to settle for traditional prints, why should they?
3. Use printed photo books to create a companion volume for a show that you're doing. When you've got your work in a gallery, why not find a way to engage with those who stop in - even if you aren't able to be there during all of the times that the show is open.
4. Use printed photo books to create albums for family members and friends - put your skills behind the camera to work for you.
5. Use printed photo books to display the work that you couldn't bring with you. There are going to be times during which you want to show your work, but you can't bring everything with you - or at least, you wouldn't have been able to without help from a printed photo book.

With printed photo books, you'll find that you have a chance to use your photos differently, and to engage more with your current and prospective clients.