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Structure for Wedding Photo Books - July 16, 2008
When your business is photography, it's easy to get caught up in the moment. When you're planning a shoot, chances are good that you'll find yourself looking at an idea for a theme, but when the client arrives he or she has something completely different in mind. If you've been thinking about marketing your business, you may have a few ideas but not be entirely sure of what you want to do. When you know, even before you start the shoot, that you'll be creating a printed photo book, it becomes a lot easier to think your project through. When you're shooting weddings, this is particularly true - especially when you know that your clients are interested in having a printed photo book rather than a traditional album to document their wedding day. When you're going to be working with families for portraits, you can get a feel for the types of shots that they will want included so you can be sure that you're able to give them what they are looking for. Ultimately, regardless of what types of shooting you do, you'll find that when creating printed photo books is your ultimate goal, it becomes a lot easier to get the right shots. Thinking about the end of the project - particularly in terms of design - allows you to stay in the moment and to ensure that you reach your goals. « Go Back |
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